3:13 pm - Monday December 16, 2097

2012 Colorado Gives Day Sets Record

Colorado Gives Day Raises Approximately $15 Million for 1,258 Colorado

ARVADA, Colo. (Dec. 5, 2012) – In an incredible demonstration of
support for Colorado nonprofits, donors contributed approximately $15
million on Community First Foundation’s Colorado Gives Day 2012 – an
increase of 20 percent compared to Colorado Gives Day 2011, which
raised $12.4 million.

Individual contributions were received over a 24-hour period at
GivingFirst.org, the Foundation’s online giving resource. Donations
ranged from $10 to $200,000.

“Once again, Coloradans demonstrate amazing generosity and the passion
to ‘Give where you live,'” said Marla J. Williams, president and CEO
of Community First Foundation. “I am awed by what happens when the
community comes together-because it takes a community-wide effort to
create this level of success.”

Colorado Gives Day 2012 received approximately 68,000 donations-an
increase of 30 percent over last year’s 52,226 donations. Significant
contributions were made to human services organizations such as Denver
Rescue Mission, Food Bank of the Rockies, Tennyson Center for Children
at Colorado Christian Home, Colorado Coalition for the Homeless and
The Action Center. One donor contributed more than $44,000 to 96
different charities.

Thanks to Colorado Gives Day corporate partner FirstBank, a portion of
the $300,000 FirstBank Incentive Fund will be applied to each
individual contribution and distributed to nonprofits at the end of
the month. FirstBank sponsored 10 Trivia Prizes, which were announced
the week of Nov. 26 on FirstBank’s Twitter and Facebook pages.
FirstBank also sponsored four $10,000 Luck-of-the-Draw Prizes. Winners
for the Luck-of the-Draw Prizes will be determined by splitting
nonprofits into four groups with a drawing to select one winner per
group. Winners will be announced in January.

“The response we’ve received from Coloradans this year has been
astonishing,” said John Ikard, president and CEO of FirstBank Holding
Company. “We’re proud of our community and its residents for coming
together and selflessly giving back to some of the best charitable
organizations in the state. As Colorado’s largestlocally-owned bank,
community involvement and philanthropy have always been a hallmark of
our business and I’m ecstatic others were able to make it their own
priority for Colorado Gives Day.”

Third-party processing fees were covered again by FirstBank, Community
First Foundation, and local foundations and businesses to help ensure
that 100 percent of Colorado Gives Day donations go directly to the
participating nonprofits.

For the third consecutive year, the first gift of the day was made to
the “I Love You Guys” Foundation at 12:00 a.m. on Dec. 4. The last
gift came in at 11:59 p.m. to SOS Outreach. Social media played a
central role in maintaining momentum throughout the 24-hour period.

In the collaborative spirit that makes Colorado such a special place,
some nonprofits combined their resources to make an even more local
impact during these challenging economic times, in communities such as
Boulder County, Denver, Northwest Denver, Douglas County,
Evergreen/Conifer, Grand County, Mesa County, Pikes Peak Region, Vail
Valley/Eagle County and Weld County.

Part of the power of Colorado Gives Day is the way the program brings
together the nonprofit community as supporting partners. This
phenomenon took place at GivingFirst.org, an online resource created
in 2007 that shares comprehensive and standardized information to help
donors learn about and support local charities. More than $30 million
has been collected through GivingFirst.org since its inception, not
including the approximate $15 million raised during Colorado Gives Day
2012. There are currently 1,258 nonprofits participating in
GivingFirst.org. Nonprofits across the state who did not participate
this year can create a profile on GivingFirst.org starting in March
2013 to receive the year-round fundraising benefits.

A new $150,000 grant to Community First Foundation from the Boettcher
Foundation and the El Pomar Foundation is helping to expand Colorado
Gives Day throughout the state and make it easier for nonprofits
outside Denver to use GivingFirst.org to accept donations online. The
grant is in honor of the Foundations’ 75th anniversaries and includes
$25,000 for Colorado Gives Day 2012 prizes, available exclusively to
non-Metro Denver nonprofits participating in Colorado Gives Day.

The Networks of 9NEWS, Comcast, Entravision Communications, Clear
Channel, Colorado Public Television (CPT 12, Channel 12), Rocky
Mountain PBS, and 5280 Magazine played instrumental roles as media
sponsors of Colorado Gives Day 2012, promoting the effort to potential
donors statewide.

All data is subject to financial reconciliations. Final numbers are
expected to be available by the end of the month. Results from
Colorado Gives Day will continue to be finalized and updated on

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About Colorado Gives Day

Colorado Gives Day is an initiative to increase philanthropy in
Colorado through online giving. Presented once again by Community
First Foundation and FirstBank, Colorado Gives Day took place during a
24-hour period on Tuesday, Dec. 4, 2012. Donations were accepted
through the website GivingFirst.org, with a goal to inspire and unite
Coloradans in supporting local nonprofits. Colorado Gives Day media
partners include 9NEWS, Comcast, Entravision Communications, Clear
Channel, Colorado Public Television (CPT 12, Channel 12), Rocky
Mountain PBS, and 5280 Magazine.

About Community First Foundation

Community First Foundation has been serving the community for more
than 35 years, helping donors and nonprofits come together to improve
quality of life in the Denver metro area. It funds community programs,
supports the services of nonprofit organizations, and assists
individuals with charitable giving. The Foundation is also known for
its innovative programs such as GivingFirst.org, an online giving
resource that has raised more than $30 million for Colorado nonprofits
since 2007 and is the platform for Colorado Gives Day. For more
information, visit www.CommunityFirstFoundation.org

About FirstBank
FirstBank operates more than 115 locations in Colorado, Arizona and
California.  FirstBank is the largest locally owned banking
organization in Colorado, serving more than 600,000 customers. Since
2000, FirstBank has contributed more than $40 million and thousands of
volunteer hours to charitable organizations. FirstBank is unique in
that a majority of its stock is owned by management and employees. For
more information, go to www.efirstbank.com



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